Skip to main content
Population Review

San Marcos, California Population 2026

Updated April 2026 · US Census ACS 2023 5-Year Estimates

The population of San Marcos, California is 94,078 as of the 2023 American Community Survey, making it the 81st-largest city in California. The median household income is $105,286, the median home value is $792,400, and the median age is 36.8.

The population has grown 15.1% since 2010 (83,926 → 96,620).

94,078

Population

3829

People / sq mi

$105,286

Median Income

$792,400

Median Home Value

San Marcos covers 24.6 sq mi of land at 3829 people per square mile.

About San Marcos, CA

San Marcos is a city in California with a population of 94,078. It ranks #81 among cities in California by population. The median age is 36.8, younger than the national median. The population is 49.6% male and 50.4% female.

The median household income in San Marcos is $105,286, above the US median of $74,580. 7.4% of residents live below the federal poverty level. Home values sit at a median of $792,400, with monthly rent averaging $2,191. The homeownership rate of 63.0% is close to the national rate of 64.8%.

Educational attainment in San Marcos reflects 42.7% of adults 25 and older holding a bachelor's degree or higher, above the national average of 34.3%. Roughly 18.7% of workers primarily work from home, noticeably above the national work-from-home rate of 14.2%. The average commute is 27.1 minutes each way.

San Marcos city Population History (2010-2024)

The city of San Marcos city had a population of 83,926 in 2010 and 96,620 in 2024, a 15.1% growth over 14 years. The peak was 96,664 in 2019. Average annual growth rate: 1.02%.

2019 · 97K20102024

96,620

Population (2024)

83,926

Population (2010)

96,664

Peak (2019)

1.02%

Avg Annual Growth

YearPopulation
201083,926
201185,001
201286,816
201389,423
201492,372
201593,199
201694,932
201795,614
201896,480
201996,664
202094,938
202193,372
202294,228
202395,195
202496,620

Race & Ethnicity

White55.1%
Black or African American1.5%
Asian0.0%
Hispanic or Latino (any race)2.4%
Two or More Races0.0%

Economy & Income

$105,286

Median Household Income

$44,376

Per Capita Income

7.4%

Poverty Rate

2.9%

Unemployment Rate

Housing

$792,400

Median Home Value

$2,191

Median Rent

63.0%

Owner-Occupied

Education

88.1%

High School+

42.7%

Bachelor's+

Commute

0.5%

Drive Alone

69.8%

Public Transit

18.7%

Work From Home

27.1 min

Avg Commute

Community Profile

21.1%

Foreign Born

65.1%

Non-English at Home

6.4%

Veterans

10.8%

With Disability

92.9%

Health Insurance

97.9%

Internet Access

Employment by Industry

Professional, Scientific & Management20.6%
Finance, Insurance & Real Estate15.6%
Manufacturing12.0%
Education, Health Care & Social Services10.4%
Construction7.5%
Information5.6%
Retail Trade4.6%
Arts, Entertainment & Food Services4.4%
Public Administration2.9%
Transportation & Warehousing2.8%
Agriculture & Mining0.8%

Largest cities in California

Largest counties in California

Part of California

Metro areas in California

City rankings

Frequently Asked Questions

San Marcos, California has a population of 94,078 according to the US Census Bureau's 2023 American Community Survey 5-year estimates, making it the 81st-largest city in California.

The median household income in San Marcos, California is $105,286, with 7.4% of residents living below the federal poverty level.

The median home value in San Marcos, California is $792,400, with median monthly rent at $2,191 and a homeownership rate of 63.0%.

The median age in San Marcos, California is 36.8 years. The population is 49.6% male and 50.4% female.

The population has grown 15.1% since 2010 (83,926 → 96,620).

Data from the American Community Survey (ACS) 5-Year estimates.

Source: U.S. Census Bureau ACS, 2026.