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Population Review

Watauga County, North Carolina Population 2026

Updated April 2026 · US Census ACS 2023 5-Year Estimates · 49th-largest in North Carolina

The population of Watauga County, North Carolina is 54,607 as of the 2023 American Community Survey, making it the 49th-largest county in North Carolina. The median household income is $51,367, the median home value is $321,500, and the median age is 32.2.

The population of Watauga County has grown 7.9% since 2010 (50,972 → 54,997), a +0.54% annualized rate.

Watauga County within North Carolina · Source: US Census TIGER/Line via us-atlas

54,607

Population

+0.54%

Annual growth

175

People / sq mi

$51,367

Median Income

$321,500

Median Home Value

Watauga County covers 312 sq mi of land at 174.8 people per square mile.

About Watauga County, NC

Watauga County is a county in North Carolina with a population of 54,607. It ranks #49 among counties in North Carolina by population. The median age is 32.2, younger than the national median. The population is 49.9% male and 50.1% female.

The median household income in Watauga County is $51,367, below the US median of $74,580. 7.9% of residents live below the federal poverty level. Home values sit at a median of $321,500, with monthly rent averaging $1,066. The homeownership rate of 61.2% is lower than the national rate of 64.8%.

Educational attainment in Watauga County reflects 47.7% of adults 25 and older holding a bachelor's degree or higher, above the national average of 34.3%. Roughly 9.6% of workers primarily work from home, below the national work-from-home rate of 14.2%. The average commute is 20.7 minutes each way.

Watauga County Population History (2010-2024)

The county of Watauga County had a population of 50,972 in 2010 and 54,997 in 2024, a 7.9% growth over 14 years. The peak was 56,271 in 2019. Average annual growth rate: 0.55%.

2019 · 56K20102024

54,997

Population (2024)

50,972

Population (2010)

56,271

Peak (2019)

0.55%

Avg Annual Growth

YearPopulation
201050,972
201151,636
201252,079
201352,320
201452,421
201553,129
201654,176
201755,250
201856,205
201956,271
202054,470
202155,326
202255,404
202355,420
202454,997

Race & Ethnicity

White90.3%
Black or African American2.2%
Asian0.0%
Hispanic or Latino (any race)1.2%
Two or More Races0.0%

Age & Sex

32.2

Median Age

50.1%

Female

49.9%

Male

16.7%

Age 65+

Age Distribution

Under 5
3.0%
5–9
3.8%
10–14
3.3%
15–19
13.9%
20–24
18.9%
25–34
10.2%
35–44
9.4%
45–54
9.6%
55–59
5.1%
60–64
6.1%
65–74
10.2%
75–84
5.1%
85+
1.4%

Children (under 15): 10.1% · Seniors (65+): 16.7%

Income & Poverty

Median household income$51,367$-18,537 vs state
Mean household income$78,984
Per-capita income$32,631
Poverty rate7.9%-1.5% vs state
Unemployment rate5.4%
Employment-to-population54.6%

Top Industries by Employment

Professional & business services
27.9%
Education & health care
16.5%
Finance & real estate
8.2%
Construction
7.8%
Information
5.9%
Arts, entertainment & food
5.6%
Manufacturing
5.0%
Retail trade
2.7%

The largest employment sector in Watauga County is professional & business services, accounting for 27.9% of workers.

How residents commute

1.2%

Drive alone

3.9%

Carpool

74.7%

Public transit

9.6%

Work from home

20.7 min

Avg commute

Housing

$321,500+$62,100 vs state

Median home value

$1,066

Median rent

61.2%

Homeownership rate

33,028

Total housing units

64.1%

Occupied

35.9%

Vacant

38.8%

Renter-occupied

Social & access

89.3%

With health insurance

93.9%

With broadband internet

34.3%

Foreign-born

4.5%

Veterans (18+)

11.9%

With a disability

94.0%

Speak language other than English at home

Education

92.4%

High School+

47.7%

Bachelor's+

Largest cities in North Carolina

Other counties in North Carolina

Part of North Carolina

Metro areas in North Carolina

County rankings

Frequently Asked Questions

Watauga County, North Carolina has a population of 54,607 according to the US Census Bureau's 2023 American Community Survey 5-year estimates, making it the 49th-largest county in North Carolina. Population density is 175 people per square mile.

The population of Watauga County has grown 7.9% since 2010 (50,972 → 54,997), a +0.54% annualized rate.

The median household income in Watauga County, North Carolina is $51,367, with mean (average) household income of $78,984 and per-capita income of $32,631. 7.9% of residents live below the federal poverty level.

In Watauga County, the largest racial and ethnic groups are White (90.3%), Black or African American (2.2%), Hispanic or Latino (1.2%). Figures are from the US Census Bureau's 2023 ACS 5-year estimates and reflect self-reported responses.

The median age in Watauga County, North Carolina is 32.2 years. Residents are 50.1% female and 49.9% male.

The median home value in Watauga County is $321,500 and median monthly rent is $1,066. 61.2% of occupied housing units are owner-occupied. The county has 33,028 total housing units, 35.9% of which are vacant.

The largest employment sector in Watauga County, North Carolina is professional, scientific, and management services, employing 27.9% of workers. The unemployment rate is 5.4%.

Charlotte is among the largest cities associated with Watauga County, North Carolina, with a population of 886,283.

Data from the American Community Survey (ACS) 5-Year estimates.

Source: U.S. Census Bureau ACS, 2026.