Census ACS · #88 MSA
Winston Metro Area
The Winston-Salem, Nc Metropolitan Statistical Area has 683,637 residents. The median household income is $64,282 and the median home value is $213,300.
683,637
Population
340
People / sq mi
$64,282
Median Income
$213,300
Median Home Value
The Winston CBSA covers 2,009 sq mi of land at 340.3 people per square mile.
Race & Ethnicity
| White | 68.8% |
| Black or African American | 17.4% |
| Asian | 0.0% |
| Hispanic or Latino (any race) | 1.6% |
Economy & Income
$64,282
Median Household Income
$35,829
Per Capita Income
9.8%
Poverty Rate
3.0%
Unemployment
Cost of Living
The Winston metro's price level is 92.0 on the BEA Regional Price Parity index (US average = 100), meaning prices are 8.0% lower the US average. The local median income of $64,282 has the buying power of $69,839 in average-priced US metros.
92.0
Price Level (US = 100)
$69,839
COL-Adjusted Median Income
$64,282
Nominal Median Income
Housing
$213,300
Median Home Value
$973
Median Rent
68.5%
Homeownership
Education
89.2%
High School+
29.6%
Bachelor's+
Commute
0.5%
Drive Alone
10.6%
Work From Home
24.3 min
Avg Commute
29.4%
Foreign Born
Winston spans this state
Nearby metros
Largest cities in North Carolina
Largest counties in North Carolina
Part of North Carolina
Other metros
Metro areas in North Carolina
Metro rankings
Frequently Asked Questions
The Winston-Salem, Nc Metropolitan Statistical Area has a population of 683,637 according to Census ACS 5-Year estimates, making it the #88 largest CBSA in the US.
The median household income in the Winston metro area is $64,282, with a per capita income of $35,829.
The Winston-Salem, Nc CBSA spans the state of North Carolina.
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More from North Carolina
Data for the Winston-Salem, Nc CBSA (49180) from the American Community Survey 5-Year estimates. Core-Based Statistical Areas combine cities, suburbs, and surrounding counties tied together by commuting patterns.
What distinguishes Winston is density: among the most densely settled of US metro areas, around 340 people per square mile. Winston is a metro area in NC with a population of 683,637.
Household earnings are middling, with a median of $64,282 — below the US median of $78,538. The poverty rate is 9.8%, below the national 12.4%. The typical home is valued at $213,300, with typical rent around $973.
29.6% of adults 25 and older hold a bachelor’s degree, below the national average of 35.0%.
That density explains much of the rest of the profile in Winston: denser places lean toward renting, shorter commutes by transit, and a younger working-age mix.
Source: U.S. Census Bureau ACS, 2026.