Baraboo, Wisconsin Population 2026
Updated April 2026 · US Census ACS 2023 5-Year Estimates
The population of Baraboo, Wisconsin is 12,506 as of the 2023 American Community Survey, making it the 76th-largest city in Wisconsin. The median household income is $73,515, the median home value is $201,800, and the median age is 40.2.
The population has grown 8.5% since 2010 (12,074 → 13,096).
12,506
Population
1654
People / sq mi
$73,515
Median Income
$201,800
Median Home Value
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Baraboo covers 7.6 sq mi of land at 1654 people per square mile.
About Baraboo, WI
What sets Baraboo apart is where people work — remote work is unusually rare here, at 7.2% versus 14.0% nationally. With 12,506 residents, Baraboo is a city in Wisconsin.
Median household income is $73,515, below the US median of $78,538. Only 4.0% of residents live in poverty, below the national 12.4%. Homes are comparatively cheap — a median value of $201,800, with typical rent around $926.
Roughly 26.7% of adults have a bachelor’s, below the national 35.0%. Just 7.2% of workers are home-based, below the national 14.0%, and the average commute runs about 24 minutes each way.
Baraboo city Population History (2010-2024)
The city of Baraboo city had a population of 12,074 in 2010 and 13,096 in 2024, a 8.5% growth over 14 years. The peak was 13,096 in 2024. Average annual growth rate: 0.59%.
13,096
Population (2024)
12,074
Population (2010)
13,096
Peak (2024)
0.59%
Avg Annual Growth
| Year | Population |
|---|---|
| 2010 | 12,074 |
| 2011 | 12,046 |
| 2012 | 11,954 |
| 2013 | 12,042 |
| 2014 | 12,027 |
| 2015 | 12,096 |
| 2016 | 12,113 |
| 2017 | 12,165 |
| 2018 | 12,160 |
| 2019 | 12,165 |
| 2020 | 12,537 |
| 2021 | 12,679 |
| 2022 | 12,651 |
| 2023 | 12,873 |
| 2024 | 13,096 |
Race & Ethnicity
| White | 91.2% |
| Black or African American | 1.3% |
| Asian | 0.0% |
| Hispanic or Latino (any race) | 1.4% |
| Two or More Races | 0.0% |
Economy & Income
$73,515
Median Household Income
$38,863
Per Capita Income
4.0%
Poverty Rate
2.3%
Unemployment Rate
Housing
$201,800
Median Home Value
$926
Median Rent
66.4%
Owner-Occupied
Education
94.4%
High School+
26.7%
Bachelor's+
Commute
0.0%
Drive Alone
77.8%
Public Transit
7.2%
Work From Home
23.9 min
Avg Commute
Community Profile
26.6%
Foreign Born
93.4%
Non-English at Home
8.8%
Veterans
14.6%
With Disability
97.1%
Health Insurance
93.9%
Internet Access
Employment by Industry
| Manufacturing | 18.6% |
| Professional, Scientific & Management | 18.4% |
| Education, Health Care & Social Services | 14.7% |
| Finance, Insurance & Real Estate | 7.5% |
| Public Administration | 6.3% |
| Information | 5.7% |
| Retail Trade | 4.5% |
| Construction | 3.8% |
| Arts, Entertainment & Food Services | 2.3% |
| Agriculture & Mining | 1.3% |
| Transportation & Warehousing | 1.0% |
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Frequently Asked Questions
Baraboo, Wisconsin has a population of 12,506 according to the US Census Bureau's 2023 American Community Survey 5-year estimates, making it the 76th-largest city in Wisconsin.
The median household income in Baraboo, Wisconsin is $73,515, with 4.0% of residents living below the federal poverty level.
The median home value in Baraboo, Wisconsin is $201,800, with median monthly rent at $926 and a homeownership rate of 66.4%.
The median age in Baraboo, Wisconsin is 40.2 years. The population is 49.0% male and 51.0% female.
The population has grown 8.5% since 2010 (12,074 → 13,096).
Where to stay in Baraboo
Visiting or relocating to Baraboo, WI? Compare hotels and short-term rentals across the metro — live availability and prices.
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Data from the American Community Survey (ACS) 5-Year estimates.
Source: U.S. Census Bureau ACS, 2026.