Census ACS · #161 MSA
Green Bay Metro Area
The Green Bay, Wi Metropolitan Statistical Area has 329,375 residents. The median household income is $77,459 and the median home value is $238,700.
329,375
Population
176
People / sq mi
$77,459
Median Income
$238,700
Median Home Value
The Green Bay CBSA covers 1,870 sq mi of land at 176.1 people per square mile.
Race & Ethnicity
| White | 82.9% |
| Black or African American | 2.2% |
| Asian | 0.0% |
| Hispanic or Latino (any race) | 3.6% |
Economy & Income
$77,459
Median Household Income
$40,606
Per Capita Income
5.8%
Poverty Rate
1.8%
Unemployment
Cost of Living
The Green Bay metro's price level is 93.1 on the BEA Regional Price Parity index (US average = 100), meaning prices are 6.9% lower the US average. The local median income of $77,459 has the buying power of $83,212 in average-priced US metros.
93.1
Price Level (US = 100)
$83,212
COL-Adjusted Median Income
$77,459
Nominal Median Income
Housing
$238,700
Median Home Value
$959
Median Rent
68.3%
Homeownership
Education
93.3%
High School+
29.9%
Bachelor's+
Commute
0.4%
Drive Alone
10.4%
Work From Home
20.7 min
Avg Commute
17.2%
Foreign Born
Green Bay spans this state
Nearby metros
Largest cities in Wisconsin
Largest counties in Wisconsin
Part of Wisconsin
Other metros
Metro areas in Wisconsin
Metro rankings
Frequently Asked Questions
The Green Bay, Wi Metropolitan Statistical Area has a population of 329,375 according to Census ACS 5-Year estimates, making it the #161 largest CBSA in the US.
The median household income in the Green Bay metro area is $77,459, with a per capita income of $40,606.
The Green Bay, Wi CBSA spans the state of Wisconsin.
More from Wisconsin
Data for the Green Bay, Wi CBSA (24580) from the American Community Survey 5-Year estimates. Core-Based Statistical Areas combine cities, suburbs, and surrounding counties tied together by commuting patterns.
For this entity, the underlying data on this page comes from the U.S. Census Bureau ACS and decennial files. The breakdown above is the federal record; the paragraphs below add the per-entity context that makes the headline numbers usable for a real decision rather than just a data lookup.
Every number on this page links back to the U.S. Census Bureau ACS and decennial files; the methodology page describes the inputs, refresh cadence, and known limitations of the underlying data product.
Practical use of this page is in combination with the comparison and ranking pages elsewhere on the site, which surface the same data for this entity’s peers within U.S. states, metros, cities, and ZIPs. A single-entity reading without peer context can be misleading when an entity is an outlier on one axis but typical on another.
Source: U.S. Census Bureau ACS, 2026.