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Population Review

Superior, Wisconsin Population 2026

Updated April 2026 · US Census ACS 2023 5-Year Estimates

The population of Superior, Wisconsin is 26,550 as of the 2023 American Community Survey, making it the 30th-largest city in Wisconsin. The median household income is $63,415, the median home value is $168,500, and the median age is 38.9.

The population has declined 2.1% since 2010 (27,194 → 26,620).

26,550

Population

725

People / sq mi

$63,415

Median Income

$168,500

Median Home Value

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Superior covers 36.6 sq mi of land at 725 people per square mile.

About Superior, WI

Superior is distinguished by its share of foreign-born residents, 59.1% of the population. Superior is a city in Wisconsin with a population of 26,550. It ranks #30 among cities in Wisconsin by population.

The typical household earns $63,415, below the US median of $78,538. The poverty rate is 7.2%, below the national 12.4%. Property is affordable here, the median home worth $168,500, with typical rent around $881.

Roughly 28.7% of adults have a bachelor’s, below the national 35.0%. Remote work is on the lower side here, at 7.0%, below the national 14.0%, and the average commute runs about 16 minutes each way.

The large foreign-born share is a defining thread in Superior, shaping language, household composition, and the labor force behind the economic figures above.

Superior city Population History (2010-2024)

The city of Superior city had a population of 27,194 in 2010 and 26,620 in 2024, a -2.1% growth over 14 years. The peak was 27,194 in 2010. Average annual growth rate: -0.15%.

2010 · 27K20102024
Superior city population, 2010–2024 · Source: U.S. Census Bureau — decennial census & Population Estimates

26,620

Population (2024)

27,194

Population (2010)

27,194

Peak (2010)

-0.15%

Avg Annual Growth

YearPopulation
201027,194
201127,013
201226,789
201326,765
201426,636
201526,475
201626,338
201726,250
201826,064
201925,977
202026,795
202126,503
202226,766
202326,704
202426,620

Race & Ethnicity

White89.6%
Black or African American1.7%
Asian0.0%
Hispanic or Latino (any race)4.2%
Two or More Races0.0%

Economy & Income

$63,415

Median Household Income

$36,031

Per Capita Income

7.2%

Poverty Rate

2.4%

Unemployment Rate

Housing

$168,500

Median Home Value

$881

Median Rent

61.2%

Owner-Occupied

Education

94.1%

High School+

28.7%

Bachelor's+

Commute

1.2%

Drive Alone

74.3%

Public Transit

7.0%

Work From Home

16.4 min

Avg Commute

Community Profile

59.1%

Foreign Born

96.8%

Non-English at Home

7.5%

Veterans

15.9%

With Disability

94.6%

Health Insurance

93.4%

Internet Access

Employment by Industry

Professional, Scientific & Management25.3%
Education, Health Care & Social Services11.6%
Manufacturing8.5%
Retail Trade8.4%
Finance, Insurance & Real Estate7.4%
Information5.6%
Construction5.5%
Public Administration5.1%
Arts, Entertainment & Food Services4.5%
Agriculture & Mining1.6%
Transportation & Warehousing0.5%

Largest cities in Wisconsin

Largest counties in Wisconsin

Part of Wisconsin

Metro areas in Wisconsin

City rankings

Frequently Asked Questions

Superior, Wisconsin has a population of 26,550 according to the US Census Bureau's 2023 American Community Survey 5-year estimates, making it the 30th-largest city in Wisconsin.

The median household income in Superior, Wisconsin is $63,415, with 7.2% of residents living below the federal poverty level.

The median home value in Superior, Wisconsin is $168,500, with median monthly rent at $881 and a homeownership rate of 61.2%.

The median age in Superior, Wisconsin is 38.9 years. The population is 48.6% male and 51.4% female.

The population has declined 2.1% since 2010 (27,194 → 26,620).

Where to stay in Superior

Visiting or relocating to Superior, WI? Compare hotels and short-term rentals across the metro — live availability and prices.

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Data from the American Community Survey (ACS) 5-Year estimates.

Source: U.S. Census Bureau ACS, 2026.