Census ACS · #104 MSA
Reno Metro Area
The Reno, Nv Metropolitan Statistical Area has 556,539 residents. The median household income is $84,684 and the median home value is $474,000.
556,539
Population
65
People / sq mi
$84,684
Median Income
$474,000
Median Home Value
The Reno CBSA covers 8,583 sq mi of land at 64.8 people per square mile.
Race & Ethnicity
| White | 66.9% |
| Black or African American | 2.3% |
| Asian | 0.0% |
| Hispanic or Latino (any race) | 3.5% |
Economy & Income
$84,684
Median Household Income
$45,849
Per Capita Income
6.6%
Poverty Rate
3.3%
Unemployment
Cost of Living
The Reno metro's price level is 101.0 on the BEA Regional Price Parity index (US average = 100), meaning prices are 1.0% higher the US average. The local median income of $84,684 has the buying power of $83,834 in average-priced US metros.
101.0
Price Level (US = 100)
$83,834
COL-Adjusted Median Income
$84,684
Nominal Median Income
Housing
$474,000
Median Home Value
$1,491
Median Rent
61.6%
Homeownership
Education
88.6%
High School+
31.4%
Bachelor's+
Commute
1.8%
Drive Alone
10.8%
Work From Home
23.3 min
Avg Commute
51.8%
Foreign Born
Reno spans this state
Nearby metros
Largest cities in Nevada
Largest counties in Nevada
Part of Nevada
Other metros
Metro areas in Nevada
Metro rankings
Frequently Asked Questions
The Reno, Nv Metropolitan Statistical Area has a population of 556,539 according to Census ACS 5-Year estimates, making it the #104 largest CBSA in the US.
The median household income in the Reno metro area is $84,684, with a per capita income of $45,849.
The Reno, Nv CBSA spans the state of Nevada.
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More from Nevada
Data for the Reno, Nv CBSA (39900) from the American Community Survey 5-Year estimates. Core-Based Statistical Areas combine cities, suburbs, and surrounding counties tied together by commuting patterns.
In Reno, home values do the distinguishing — a median of $474,000. With 556,539 residents, Reno is a metro area in NV.
Income is a real outlier — the median household pulls in $84,684, putting Reno near the top of US metro areas. The poverty rate, 6.6%, is on the lower side for US metro areas and below the national 12.4%. Home prices are steep, with the typical property valued at $474,000, with typical rent around $1,491.
About 31.4% of adults 25 and older have a bachelor’s degree, below the 35.0% national figure.
High housing values reframe the income picture in Reno — even solid earnings stretch less against home prices and rents at this level.
Source: U.S. Census Bureau ACS, 2026.