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Population Review

Rock County, Wisconsin Population 2026

Updated April 2026 · US Census ACS 2023 5-Year Estimates · 9th-largest in Wisconsin

The population of Rock County, Wisconsin is 163,944 as of the 2023 American Community Survey, making it the 9th-largest county in Wisconsin. The median household income is $74,390, the median home value is $215,900, and the median age is 40.1.

The population of Rock County has grown 3.2% since 2010 (160,261 → 165,461), a +0.23% annualized rate.

Rock County within Wisconsin · Source: US Census TIGER/Line via us-atlas

163,944

Population

+0.23%

Annual growth

228

People / sq mi

$74,390

Median Income

$215,900

Median Home Value

Rock County covers 718 sq mi of land at 228.3 people per square mile.

About Rock County, WI

Rock County is a county in Wisconsin with a population of 163,944. It ranks #9 among counties in Wisconsin by population. The median age is 40.1, older than the national median. The population is 49.7% male and 50.3% female.

The median household income in Rock County is $74,390, near the US median of $74,580. 6.8% of residents live below the federal poverty level. Home values sit at a median of $215,900, with monthly rent averaging $1,019. The homeownership rate of 70.6% is higher than the national rate of 64.8%.

Educational attainment in Rock County reflects 25.7% of adults 25 and older holding a bachelor's degree or higher, below the national average of 34.3%. Roughly 8.2% of workers primarily work from home, below the national work-from-home rate of 14.2%. The average commute is 23.6 minutes each way.

Rock County Population History (2010-2024)

The county of Rock County had a population of 160,261 in 2010 and 165,461 in 2024, a 3.2% growth over 14 years. The peak was 165,461 in 2024. Average annual growth rate: 0.23%.

2024 · 165K20102024

165,461

Population (2024)

160,261

Population (2010)

165,461

Peak (2024)

0.23%

Avg Annual Growth

YearPopulation
2010160,261
2011159,899
2012160,113
2013160,402
2014160,999
2015161,095
2016161,363
2017162,278
2018162,817
2019163,120
2020163,761
2021164,128
2022163,959
2023164,443
2024165,461

Race & Ethnicity

White82.3%
Black or African American4.7%
Asian0.0%
Hispanic or Latino (any race)1.3%
Two or More Races0.0%

Age & Sex

40.1

Median Age

50.3%

Female

49.7%

Male

17.4%

Age 65+

Age Distribution

Under 5
5.7%
5–9
6.4%
10–14
6.4%
15–19
6.6%
20–24
6.0%
25–34
12.2%
35–44
12.6%
45–54
12.5%
55–59
6.8%
60–64
7.4%
65–74
10.5%
75–84
4.9%
85+
2.0%

Children (under 15): 18.5% · Seniors (65+): 17.4%

Income & Poverty

Median household income$74,390$-1,280 vs state
Mean household income$89,673
Per-capita income$37,428
Poverty rate6.8%+0.2% vs state
Unemployment rate2.6%
Employment-to-population62.5%

Top Industries by Employment

Professional & business services
22.2%
Manufacturing
19.9%
Education & health care
7.2%
Finance & real estate
7.2%
Construction
7.1%
Retail trade
5.5%
Arts, entertainment & food
4.2%
Information
3.8%

The largest employment sector in Rock County is professional & business services, accounting for 22.2% of workers.

How residents commute

0.5%

Drive alone

1.8%

Carpool

80.3%

Public transit

8.2%

Work from home

23.6 min

Avg commute

Housing

$215,900$-31,500 vs state

Median home value

$1,019

Median rent

70.6%

Homeownership rate

70,694

Total housing units

94.3%

Occupied

5.7%

Vacant

29.4%

Renter-occupied

Social & access

94.8%

With health insurance

94.9%

With broadband internet

24.5%

Foreign-born

7.1%

Veterans (18+)

13.1%

With a disability

91.3%

Speak language other than English at home

Education

92.6%

High School+

25.7%

Bachelor's+

Largest cities in Wisconsin

Other counties in Wisconsin

Part of Wisconsin

Metro areas in Wisconsin

County rankings

Frequently Asked Questions

Rock County, Wisconsin has a population of 163,944 according to the US Census Bureau's 2023 American Community Survey 5-year estimates, making it the 9th-largest county in Wisconsin. Population density is 228 people per square mile.

The population of Rock County has grown 3.2% since 2010 (160,261 → 165,461), a +0.23% annualized rate.

The median household income in Rock County, Wisconsin is $74,390, with mean (average) household income of $89,673 and per-capita income of $37,428. 6.8% of residents live below the federal poverty level.

In Rock County, the largest racial and ethnic groups are White (82.3%), Black or African American (4.7%), Hispanic or Latino (1.3%). Figures are from the US Census Bureau's 2023 ACS 5-year estimates and reflect self-reported responses.

The median age in Rock County, Wisconsin is 40.1 years. Residents are 50.3% female and 49.7% male.

The median home value in Rock County is $215,900 and median monthly rent is $1,019. 70.6% of occupied housing units are owner-occupied. The county has 70,694 total housing units, 5.7% of which are vacant.

The largest employment sector in Rock County, Wisconsin is professional, scientific, and management services, employing 22.2% of workers. The unemployment rate is 2.6%.

Milwaukee is among the largest cities associated with Rock County, Wisconsin, with a population of 569,756.

Data from the American Community Survey (ACS) 5-Year estimates.

Source: U.S. Census Bureau ACS, 2026.