Census ACS · #410 μSA
Brainerd Metro Area
The Brainerd, Mn Micropolitan Statistical Area has 97,801 residents. The median household income is $69,311 and the median home value is $270,500.
97,801
Population
32
People / sq mi
$69,311
Median Income
$270,500
Median Home Value
The Brainerd CBSA covers 3,020 sq mi of land at 32.4 people per square mile.
Race & Ethnicity
| White | 90.3% |
| Black or African American | 0.5% |
| Asian | 0.0% |
| Hispanic or Latino (any race) | 5.1% |
Economy & Income
$69,311
Median Household Income
$39,104
Per Capita Income
7.2%
Poverty Rate
3.2%
Unemployment
Housing
$270,500
Median Home Value
$949
Median Rent
79.7%
Homeownership
Education
94.5%
High School+
27.6%
Bachelor's+
Commute
0.4%
Drive Alone
11.2%
Work From Home
23.5 min
Avg Commute
19.5%
Foreign Born
Brainerd spans this state
Nearby metros
Largest cities in Minnesota
Largest counties in Minnesota
Part of Minnesota
Other metros
Metro areas in Minnesota
Metro rankings
Frequently Asked Questions
The Brainerd, Mn Micropolitan Statistical Area has a population of 97,801 according to Census ACS 5-Year estimates, making it the #410 largest CBSA in the US.
The median household income in the Brainerd metro area is $69,311, with a per capita income of $39,104.
The Brainerd, Mn CBSA spans the state of Minnesota.
More from Minnesota
Data for the Brainerd, Mn CBSA (14660) from the American Community Survey 5-Year estimates. Core-Based Statistical Areas combine cities, suburbs, and surrounding counties tied together by commuting patterns.
For this entity, the underlying data on this page comes from the U.S. Census Bureau ACS and decennial files. The breakdown above is the federal record; the paragraphs below add the per-entity context that makes the headline numbers usable for a real decision rather than just a data lookup.
The methodology behind every numeric value on this page is publicly documented on the the U.S. Census Bureau ACS and decennial files portal and described in detail on this site’s methodology page. Refresh cadence varies by underlying series; the page surfaces the as-of date for each number so readers can trace any figure back to the source release.
For readers using this page as a decision input, the related-entity pages elsewhere on the site provide the comparison set. The most useful comparison for this entity is typically a peer within U.S. states, metros, cities, and ZIPs with similar size, similar exposure, or similar geography — not the national-level summary alone.
Source: U.S. Census Bureau ACS, 2026.