Census ACS · #306 MSA
Rocky Mount Metro Area
The Rocky Mount, Nc Metropolitan Statistical Area has 144,228 residents. The median household income is $57,437 and the median home value is $153,000.
144,228
Population
138
People / sq mi
$57,437
Median Income
$153,000
Median Home Value
The Rocky Mount CBSA covers 1,046 sq mi of land at 137.9 people per square mile.
Race & Ethnicity
| White | 44.7% |
| Black or African American | 45.8% |
| Asian | 0.0% |
| Hispanic or Latino (any race) | 1.5% |
Economy & Income
$57,437
Median Household Income
$31,273
Per Capita Income
13.3%
Poverty Rate
4.0%
Unemployment
Cost of Living
The Rocky Mount metro's price level is 88.0 on the BEA Regional Price Parity index (US average = 100), meaning prices are 12.0% lower the US average. The local median income of $57,437 has the buying power of $65,260 in average-priced US metros.
88.0
Price Level (US = 100)
$65,260
COL-Adjusted Median Income
$57,437
Nominal Median Income
Housing
$153,000
Median Home Value
$889
Median Rent
62.2%
Homeownership
Education
85.7%
High School+
20.0%
Bachelor's+
Commute
0.4%
Drive Alone
9.1%
Work From Home
23.4 min
Avg Commute
19.2%
Foreign Born
Rocky Mount spans this state
Nearby metros
Largest cities in North Carolina
Largest counties in North Carolina
Part of North Carolina
Other metros
Metro areas in North Carolina
Metro rankings
Frequently Asked Questions
The Rocky Mount, Nc Metropolitan Statistical Area has a population of 144,228 according to Census ACS 5-Year estimates, making it the #306 largest CBSA in the US.
The median household income in the Rocky Mount metro area is $57,437, with a per capita income of $31,273.
The Rocky Mount, Nc CBSA spans the state of North Carolina.
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More from North Carolina
Data for the Rocky Mount, Nc CBSA (40580) from the American Community Survey 5-Year estimates. Core-Based Statistical Areas combine cities, suburbs, and surrounding counties tied together by commuting patterns.
Homeownership is the standout figure in Rocky Mount: 62.2% of homes are owner-occupied, lower than the national rate. With 144,228 residents, Rocky Mount is a metro area in NC.
The typical household earns $57,437, below the US median of $78,538. The poverty rate is 13.3%, above the national 12.4%. Housing is relatively affordable, with a median home value of $153,000, with typical rent around $889.
Degree attainment is on the lower side for US metro areas: 20.0% of adults hold a bachelor’s degree, below the national 35.0%.
Source: U.S. Census Bureau ACS, 2026.