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Population Review

Oconto County, Wisconsin Population 2026

Updated April 2026 · US Census ACS 2023 5-Year Estimates · 38th-largest in Wisconsin

The population of Oconto County, Wisconsin is 39,329 as of the 2023 American Community Survey, making it the 38th-largest county in Wisconsin. The median household income is $75,886, the median home value is $212,000, and the median age is 47.4.

The population of Oconto County has grown 6.2% since 2010 (37,714 → 40,037), a +0.43% annualized rate.

Oconto County within Wisconsin · Source: US Census TIGER/Line via us-atlas

39,329

Population

+0.43%

Annual growth

39

People / sq mi

$75,886

Median Income

$212,000

Median Home Value

Oconto County covers 997 sq mi of land at 39.4 people per square mile.

About Oconto County, WI

Oconto County is a county in Wisconsin with a population of 39,329. It ranks #38 among counties in Wisconsin by population. The median age is 47.4, older than the national median. The population is 51.5% male and 48.5% female.

The median household income in Oconto County is $75,886, near the US median of $74,580. 5.4% of residents live below the federal poverty level. Home values sit at a median of $212,000, with monthly rent averaging $796. The homeownership rate of 84.5% is higher than the national rate of 64.8%.

Educational attainment in Oconto County reflects 18.7% of adults 25 and older holding a bachelor's degree or higher, below the national average of 34.3%. Roughly 10.7% of workers primarily work from home, below the national work-from-home rate of 14.2%. The average commute is 27.6 minutes each way.

Oconto County Population History (2010-2024)

The county of Oconto County had a population of 37,714 in 2010 and 40,037 in 2024, a 6.2% growth over 14 years. The peak was 40,037 in 2024. Average annual growth rate: 0.43%.

2024 · 40K20102024

40,037

Population (2024)

37,714

Population (2010)

40,037

Peak (2024)

0.43%

Avg Annual Growth

YearPopulation
201037,714
201137,571
201237,418
201337,364
201437,459
201537,474
201637,477
201737,530
201837,901
201938,057
202039,077
202139,429
202239,660
202339,741
202440,037

Race & Ethnicity

White94.1%
Black or African American0.1%
Asian0.0%
Hispanic or Latino (any race)3.4%
Two or More Races0.0%

Age & Sex

47.4

Median Age

48.5%

Female

51.5%

Male

22.0%

Age 65+

Age Distribution

Under 5
4.9%
5–9
5.6%
10–14
5.6%
15–19
5.7%
20–24
4.2%
25–34
9.9%
35–44
11.7%
45–54
12.8%
55–59
8.2%
60–64
9.4%
65–74
13.8%
75–84
6.3%
85+
1.9%

Children (under 15): 16.1% · Seniors (65+): 22.0%

Income & Poverty

Median household income$75,886+$216 vs state
Mean household income$90,916
Per-capita income$39,196
Poverty rate5.4%-1.2% vs state
Unemployment rate1.3%
Employment-to-population59.8%

Top Industries by Employment

Manufacturing
23.3%
Professional & business services
19.6%
Construction
11.6%
Finance & real estate
6.3%
Education & health care
6.2%
Retail trade
5.9%
Information
5.8%
Public administration
3.5%

The largest employment sector in Oconto County is manufacturing, accounting for 23.3% of workers.

How residents commute

0.1%

Drive alone

1.7%

Carpool

79.3%

Public transit

10.7%

Work from home

27.6 min

Avg commute

Housing

$212,000$-35,400 vs state

Median home value

$796

Median rent

84.5%

Homeownership rate

23,998

Total housing units

69.2%

Occupied

30.8%

Vacant

15.5%

Renter-occupied

Social & access

96.4%

With health insurance

92.6%

With broadband internet

14.0%

Foreign-born

8.1%

Veterans (18+)

14.4%

With a disability

98.3%

Speak language other than English at home

Education

93.1%

High School+

18.7%

Bachelor's+

Largest cities in Wisconsin

Other counties in Wisconsin

Part of Wisconsin

Metro areas in Wisconsin

County rankings

Frequently Asked Questions

Oconto County, Wisconsin has a population of 39,329 according to the US Census Bureau's 2023 American Community Survey 5-year estimates, making it the 38th-largest county in Wisconsin. Population density is 39 people per square mile.

The population of Oconto County has grown 6.2% since 2010 (37,714 → 40,037), a +0.43% annualized rate.

The median household income in Oconto County, Wisconsin is $75,886, with mean (average) household income of $90,916 and per-capita income of $39,196. 5.4% of residents live below the federal poverty level.

In Oconto County, the largest racial and ethnic groups are White (94.1%), Hispanic or Latino (3.4%), Black or African American (0.1%). Figures are from the US Census Bureau's 2023 ACS 5-year estimates and reflect self-reported responses.

The median age in Oconto County, Wisconsin is 47.4 years. Residents are 48.5% female and 51.5% male.

The median home value in Oconto County is $212,000 and median monthly rent is $796. 84.5% of occupied housing units are owner-occupied. The county has 23,998 total housing units, 30.8% of which are vacant.

The largest employment sector in Oconto County, Wisconsin is manufacturing, employing 23.3% of workers. The unemployment rate is 1.3%.

Milwaukee is among the largest cities associated with Oconto County, Wisconsin, with a population of 569,756.

Data from the American Community Survey (ACS) 5-Year estimates.

Source: U.S. Census Bureau ACS, 2026.