Census ACS · #514 μSA
Baraboo Metro Area
The Baraboo, Wi Micropolitan Statistical Area has 65,759 residents. The median household income is $77,648 and the median home value is $242,400.
65,759
Population
79
People / sq mi
$77,648
Median Income
$242,400
Median Home Value
The Baraboo CBSA covers 832 sq mi of land at 79.1 people per square mile.
Race & Ethnicity
| White | 89.0% |
| Black or African American | 0.9% |
| Asian | 0.0% |
| Hispanic or Latino (any race) | 1.6% |
Economy & Income
$77,648
Median Household Income
$39,770
Per Capita Income
5.9%
Poverty Rate
1.8%
Unemployment
Housing
$242,400
Median Home Value
$970
Median Rent
73.1%
Homeownership
Education
93.4%
High School+
26.5%
Bachelor's+
Commute
0.1%
Drive Alone
8.4%
Work From Home
23.3 min
Avg Commute
21.4%
Foreign Born
Baraboo spans this state
Nearby metros
Largest cities in Wisconsin
Largest counties in Wisconsin
Part of Wisconsin
Other metros
Metro areas in Wisconsin
Metro rankings
Frequently Asked Questions
The Baraboo, Wi Micropolitan Statistical Area has a population of 65,759 according to Census ACS 5-Year estimates, making it the #514 largest CBSA in the US.
The median household income in the Baraboo metro area is $77,648, with a per capita income of $39,770.
The Baraboo, Wi CBSA spans the state of Wisconsin.
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More from Wisconsin
Data for the Baraboo, Wi CBSA (12660) from the American Community Survey 5-Year estimates. Core-Based Statistical Areas combine cities, suburbs, and surrounding counties tied together by commuting patterns.
The poverty rate is what most separates Baraboo from the typical metro area: 5.9% of residents live below the federal poverty line, against 12.4% nationally. Baraboo is a metro area in WI with a population of 65,759.
Households take in a median $77,648, comfortably near the US median of $78,538. The poverty rate, 5.9%, is on the lower side for US metro areas and below the national 12.4%. Median home value is $242,400, with typical rent around $970.
Roughly 26.5% of adults have a bachelor’s, below the national 35.0%.
Source: U.S. Census Bureau ACS, 2026.